Showing posts with label customer retention. Show all posts
Showing posts with label customer retention. Show all posts

Wednesday, June 27, 2012

Why SendOutCards?!?

Hi Friends - It's Danielle! In  a discussion with a friend looking to use SendOutCards this morning, I thought I would share my thoughts on "why SendOutCards is a great business" to you too. While the meeting was initially to introduce this friend to SOC to use for his current business, this guy is smart enough to consider the Opportunity presented by SendOutCards and the second avenue of income for his family.

1. It actually does cost less to use our SOC system then to buy a card from a store. You cannot go to any store and buy a card like we have for 62 cents as a preferred customer... or 98 cents a a customer... and even at the Pay As You Go rate, SOC challenges the competition.

2. The best way to to tell people about this service is to demonstrate and set up a sample account for them. Anyone can do this with about 10 minutes of training, and is an easy NON-pressure sales way of telling others. I love allowing people the chance to "test drive" with no strings attached. 

3. It is then when people have had a chance to use the system a few times, that they ask you additional questions.  My favorite question being "how do I sign up?" I love that I have shared a system, tool and product and others ask us how to get started. We are not 'chasing a sale' or losing friends.. we simply shared SOC.

4. For a company to send personal greeting cards for less than a dollar including postage is unbelievable. You name the profession - and this product can help them do better and more business. Take time to ask those around you if they have  "Follow-Up System" for their current clients and customers. A huge percentage won't. In the two years we've been part of SOC, we have tons of thank yous for the introduction to the tools/system. Businesses are no longer looking for new clients! Now, businesses are taking time to express gratitude for their current client and while feeling appreciated, the current client sends sales and referrals to the Business because of the kindness.

5. The time factor is unbelievable! Most businesses are shocked to be able to send 10,000 cards as quickly as one could send an email and have them be personalized to each card. Businesses found they save a lot of time in one click of a button... this click also saves money in the hourly rate they would have paid their assistant to write, address, stamp and send the same cards.

6. The possibilities are endless. If you need leads open the yellow pages and start dialing. Just ask the sales manager to send a few cards for free. We do a lot of businesses we already have relationships with... real estate agents, lawyers, car dealerships, doctors, dentists, etc.  We have also found that simply by being a "product of the product" and sending true cards (no solicitation) that new business is finding us!

You've heard our story before and we can only begin to tell you how excited we are about SOC.  And since returning from Convention in Las Vegas, "The Future is NOW!" 

This is an 87 Billion dollar market and ran by 2 major greeting card companies until now. SOC is #3.  SOC now has it's own first-class stamp and is working closely with the post-office for tracking each card sent, etc. There is so much more... this is only the beginning. But don't take my word! Her are the details regarding the business opportunity.  There is no way you can fail to make money with it unless you just do nothing.

This is the right company and the right time and new technology that is wonderful - SendOutCards' tag line is "Changing Lives.... One Card at a Time."  We recommend you start with your life first!

Let us know how we can help you!
Sincerely, Danielle & Tim Mohr
Send us an Email 

Wednesday, February 29, 2012

Why Greeting Cards?

With our recent article in Be The Boss Magazine for Valentine's Day about couples working together, we've been answering one question since it was published.  The Question: Why Greeting Cards?

Well... our company, SendOutCards is super easy. With gas prices rising, you never have to leave home to send our cards. ;o) I love sending cards in my pajamas - I really think I'm a better friend. ♥

You create, we print, stuff, stamp and mail the cards/gifts for you.

And now SendOutCards has even more... there canvas prints, calenders, business cards, posters and photo-books that can be ordered. Have a wedding? We do that too!

 SendOutCards is growing exponentially. We are the most affordable in our industry. NO ONE can beat our prices and we have NO competition. Click here for a FREE gift account to try it or click here to see if the business opportunity fits you with no quotas, no home parties and no inventory. Basically we gather customers and show others how to do the same. ;o)


If the system fits you, welcome to the ease and affordabilty of card sending. If the business opportunity is what you want, let me be the first to say Congratulations! We will be here every step of the way as you shoot for the moon.

Hugs,
Danielle

Monday, January 16, 2012

Writing a Thank You Note 101

Grandma might not say anything to you, but she is probably disappointed how people today have lost their manners. I'm not here to step on a soapbox, but I do want to draw your attention to showing appreciation - to your family, friends and business acquaintances. I just found out that many adults are dropping the thank you notes... WHAT?!? And an email just won't do it!
Did you know that when you send a thank you note, that the gesture improves the frequency and quality of the gifts you receive. J People like being appreciated, and if they feel you actually notice the nice things they do for you, they’re more likely to give an encore performance. Wouldn’t you want a client/customer returning for service or product… or better yet, referring you to another client/customer? Of course!
Writing thank you notes are easier than you remember. Get yourself some stationary, note cards or a selection of postcards... or try sending notes with our card-sending tool, SendOutCards and add photos of the gift, event or person for a special touch.
I'm just a mom trying to keep the art of thank you notes alive for our children. I am not Miss Manners, but do belive in sending heartfelt cards... for thank yous and lots of other occasions.

Need help writing, just include these six steps:
 
1. Greet the Giver
2. Express Your Gratitude
3. Discuss Use of Item or Time You Had at Event
4. Mention the Past, Allude to the Future
5. Grace (say thanks again – it’s not overkill)
6. Regards


Sounds easy enough, right?!? Now get it in the mail. And remember, if trying to get to the store or post-office is your excuse for not sending thank you note, go to our site. You have no more excuses using SendOutCards and by sending notes of appreciation and kindness, we’ll help you change a life… one card at a time.
As always, thank you for following my blog and our Facebook page. We appreciate you! --Danielle

Tuesday, December 27, 2011

Food for Thought... Just the Stats, Ma'am!

Food for Thought... Ok it's more statistics, but they make one think. What is your plan for customer appreciation, retention and relationships? After reading some of these statistics, let's chat...


40% of consumers switched to buying from a competitor because of its reputation for great customer service.

55% cite great service, not product or price, as their primary reason for recommending a company.

66% said that great customer service was their primary driver for greater spending.

Recent surveys show that 87% of working people hate their jobs and most of them dream of owning their own business.

A recent survey disclosed the six major reasons why a customer switched representatives or product. 
  • 68% was because of negativism or indifference,
  • 17% had unresolved complaints,
  • 6% was because of price,
  • 5% started buying from relatives,
  • 3% moved,
  • 1% died.
  • Obviously the first two, which make up 85%, are the ones you can have the major influence upon. Make sure that your customers have a positive experience with you and with the products you sell them.
30% of adult children contribute financially to their parents. That number will grow.

Women tend to be less prepared for retirement than men. Too bad they retire earlier, live longer, and are more and more likely to be divorced.

43% have less than $10,000 in retirement savings

A record 33% of Americans now plan on working past the age of 70

The average American is 90 days away from bankruptcy.

The average bankruptcy could have been avoided with an extra $350 per month.

97% of Americans will be dependent to some degree on family, friends or the government in retirement.
Using SendOutCards will save you time & money in business while strengthening your relationships.  Looking for a business with one of the fastest growing companies with virtually no competition - look no further. 
Check out the intro video on SendOutCards about the product and ease of sending cards.  Do you like it? Know anyone else who sends cards & gifts? Then watch this video on the opportunity. 
 
 
Do you want to know more about our family's story and success, let's connect - in person, Skype, phone or email. We are here for you and will be your biggest cheerleader as you shoot for the moon! 


Always here for you - Tim & Danielle

Friday, September 2, 2011

I wanted to share a video from February 2011 when I was interviewed by Patty Farmer, Your Branding, Marketing and Networking Expert on Kathy Hines' Celebrity U Radio/TV Show.  We talk about your ROR (aka: Return On Relationships), as coined by Patty Farmer.  If you are a business and do not have a follow-up systerm for customers, clients or prospects - please watch this video.  If you are a business that has a follow-up system, but needs something better - please watch this video.

Click here to watch how easy it is to send card and gifts... for all your relationships.

Lesson from the Video & our best buisness advice: Appreciation will "win" over self-promotion everytime.  Imagine the return on a $5 Starbucks card for a referral or a box of brownies... Imagine the impact you just made on someone's day. "Give to Give" without strings attached and you'll be amazed what happens.

My best to you, Danielle

PS: I know I should smile more (thank Mom!). However, to my defense I had just had my braces put on and between the pain of placement & vanity, I didn't want others to see the, ;o)

Saturday, August 6, 2011

100 Marketing Ideas (Link)

Hi Business Friends,

After posting a link to Senior Marketing Advisor's recent magazine article on our Facebook page, we received half-a-dozen phone messages today from businesses wanting to know more.  While we take the weekend off, I promise to return these calls on Monday.  For the rest of you, I didn't want you to miss out, so I'm sharing the link to the original article. 

If you are looking for sales and marketing ideas, here are 100 of the best ever!  We like #45 - and you can too.  Allow us to show you how easy it is to use our system to send 1 card or 1,000. Phone, Skype or Coffee - we'll connect.  Save time and money with SendOutCards and us!

Remember, "a card a day keeps the cometition away."
We are happy to assist you.  --Tim & Danielle

Thursday, April 21, 2011

The Impact of Staying in Touch with Your Customers

Not my original blog post, but wanted to share this great article.

 
Services Have Opened to Help Businesses Customize Yet Automate Their Card-Sending Processes
By JAN NORMAN - The Orange County Register (August 28, 2010)

When Cap Poore was a salesman, he started sending cards to prospects and clients.

"There were a hundred of us selling the same stuff. I had to figure out how to stand out in the crowd," said Poore, who lives in Laguna Hills.

Poore found that customers needed continual reminders of his existence. Just as important, he discovered that sending cards for birthdays, anniversaries, Christmas or even Columbus Day made the recipients feel special. And positive relationship building always benefited his business.

Former independent book publisher Diane Fallon of Irvine said, "I love sending cards. It's fun. But I'm amazed how many businesses don't stay in touch with their customers."

A recent survey by Hallmark Business Expressions, the business-to-business subsidiary of the greeting card giant, found that 69 percent of respondents had received a birthday card from a company and of those people, 47 percent said the card made them more likely to do business with that company.

"Customers notice and appreciate when a company sends them good wishes around their birthday….Cards make a lasting impression and encourage repeat business," said Hallmark spokesman Marc Wagenheim.

The impact isn't limited to birthday cards, said Jane Saeman, owner of Aim High Tutors in Dana Point. "I periodically send out unexpected thank yous for their business," she said. "I think receiving a card without reason is more heartfelt and better received than the expected birthday card from a business."

While birthday cards are big sellers, many companies buy cards to send employees on the anniversary of their hiring date, said Glenn Richards of Intergreet.com, an Anaheim Internet wholesale distributor for American Greeting cards.

The core of Intergreet's business is gift shops and florists. It doesn't sell to the public. However, it has a corporate division for companies that buy in quantity. "We don't promote it, but people find us, and they buy cards for 50 percent off the retail price," Richard said.

"They have various reasons to send cards.Macy's just placed an order for sympathy cards," he said. "Real estate companies buy 'welcome to your new home' cards. Not so much now; we're affected by the housing downturn."

Other types of businesses that buy large quantities of greeting cards for customers or employees include insurance agents and car dealers, he added.

"The majority want a card that looks like one that you'd find in a store rather than a bulk item printed with the company logo," Richards said.

The hardest part about sending cards is, well, sending cards.

Poore, who sends out about 700 cards a month plus 4,000 Christmas cards in December, used a New Mexico service called CardSendersthat automated the process for him. When the owners wanted to retire in 2003, he bought the company and is changing the name to CardSenders/Client Touch.

One reason for the name change is to avoid confustion with a fast-growing direct marketing company is named Send Out Cards.Also, Poore emphasizes a client appreciation program that is broader than just sending greeting cards.

"Communicating with people is important in business," Poore explained. "You should 'touch' your clients every month and you want to do that in different ways: newsletters and phone calls as well as cards."

He still sends out large numbers of greeting cards to set a good example for his clients.

Send Out Cards exemplifies the growing business value of staying in touch. It is now the nation's third largest greeting care company behind American Greetings and Hallmark.

Users of Send Out Cards services "are aware how important it is to remember people in ways other than 'hey, your bill is due,'" said Barry of Anaheim Hills.

Fidel helps individuals and companies set up automated reminder and card sending programs, and cards are important marketing tools. They can merely be card senders who like the discount – cards average $1 each – or become distributors.

He practices what he pitches sending about 2,000 a year. "If I hear somebody got a new job, I send a card. I send lots to friends and family."

Like CardSenders/Client Touch, Send Out Cards has recognized the importance of having a huge selection, Fidel said. "When I started with them three years ago, they had only 1,000 card choices. Now they have 14,000 images in eight super categories and 80 subcategories. Plus I can send motivational books, brownies, gift cards."

Former book publisher Fallon has also jumped on the Send Out Cards bandwagon, but mostly for fun.

"I do help businesses keep their name out there with customers," she said. "Many of them send a bulk mailing once a year and it's thrown away. If they send a card with a heartfelt message, people tend to hang onto it and they remember you."

Fallon personalizes her own cards with photos she has taken of the recipient and uses software that captures her handwriting when composing the message. "What I love is personalizing my cards. A business can do it too. A caterer can put a recipe in the card. A Realtor can take a picture of a client in front of the house he just bought and put that in the card."

Poore recommends personalizing the card as much as possible, from the message written specifically for the recipient, to commemorative stamps, not just standard American flag postage stamps and definitely not a postage meter imprint.

"All this says to the person, 'You're important to me,'" he said.



It sounds biased if I say, great article... but it really gives you great advice on taking care of your business and your customers.  And for those of you who want to use Send Out Cards for personal reasons, think of the impact you have on someone's day for celebrating even the litle things.  We are always here to answer questions, get you started and provide support along the way. 

Shoot for the moon! --Danielle

Wednesday, April 13, 2011

Reasons People Stop Doing Business with You

It was a busy Wednesday and I wanted to share a lesson learned from a great meeting today with a direct sales business owner.  In our dialogue and brainstorming efforts, they shared a story about noticing a customer disappear from their sales list.  With follow up, the customer told them that they switched reps ‘because they didn’t think it mattered.’  OUCH!  This customer did not think their business mattered to that business owner (sales rep).

Do you know the number one reason people STOP doing business with you?  The #1 reason people stop doing business with you is because they forgot about you!  Regardless of what your business is – direct sales, small business, non-profit (fundraising needs) or large-scaled business with multiple departments or people (agents, reps, etc).    As stated with today’s example, the #2 reason people stop doing business with you is they felt you took their business for granted and didn't appreciate them!  (Even if you still cared and often thought about them, the customer did not know that.)

Every month that you do not communicate in some way with your prospects or customers, you lose 10% of your influence over them.  If you let 10 months go by and never touch base, you have lost 100% of your influence and cannot get that back.  Now think of the opposite outcome if you were staying in touch with your customers and they were sending you referrals and leads... 

Need a system to help you stay in touch with your customers and show them that yes, you do care? I bet I know a Gratitude Girl who will help you get started.  J  Wishing you Mohr Success - Danielle

Saturday, April 9, 2011

Appreciation Wins Over Self-Promotion… Everytime!

Simple question to get you thinking… Do you appreciate your clients and customers? If not, you’ll lose them in about four years. It is easier to keep your current clients and customers than go out and find others to replace them.  In my business, it is all about the relationships.  Although you may think your business is (insert type of company), you are really in the relationship business too. 
Approximately 70% of people will leave a business or a person (insert your title here) because they don’t feel appreciated.  Telling your client or customer is important; however, taking the time to send a card with a meaningful message is priceless.  Statistics show that if you are not "in front of your client" monthly or every other month, you will lose 10% of your clients - in ten months, you are out of clients from that original set.
Sending these cards to GIVE and not GET will make a difference in your business – in sales, referrals and so much more.  And while you’re sending cards, don’t forget those who work with you or beside you as a synergy partner and such.  Be genuine in your note and have no other motive or attempt to pitch a product or sale; the card should be about your client/customer.
With the ease of the internet and in the click of a button, send one card… send 1,000s of cards – I can show you how. You will see your customers appreciate that you care and will see your retention rates remain steady while these current customers help build your business with new referrals.  People choose to do business with those they trust – and a recommendation from a friend weighs more than an Yellow Page Ad, Facebook Page, or coupon.
Think about these three questions posed by “The Amazing Service Guy,” Kevin Stirtz:
1. I understand my customers have made a choice to be here…
2. I understand without my customers, I would not have a job or a paycheck…
3. Therefore I need to show my appreciation to every customer every time I work with them.
Allow us to show you how easy, convenient and affordable this appreciation concept is with a quick phone call or walk-thru.  May your business continue to bloom this season --Danielle